Collections
/
Zoe Explains it All
Feeling like you have zero idea what you're doing with your business?
Zoe Explains it All is here to help you get a grip on your business -from strong foundations through to becoming a data whizz, this is everything you need to feel like you have control on your small business.
Your bossy business big sister - I've got you covered.
1. Business Foundations - My tried and tested business foundation worksheets. Over 200 small businesses have used these worksheets to refine their offering and what they're doing. A 19 page workbook and accompanying video to help you nail: Why you do what you do, who you do it for, your brand values and messaging.
2. Business Basics 101- got the idea and know who you're doing it for but literally no idea how to start? Business basics is a 40 minute recorded lesson covering everything you need to set up a business.
This covers: naming your business, registering for tax, more tax (and the best ways to stay on top of it!!), business bank accounts, domain names, business emails, choosing a platform to sell on, creating social accounts, keeping on top of your finances.
3. Pricing and profit margin spreadsheets - Making sure your ideas and products are viable and profitable - two different spreadsheets to help you get your numbers straight along with a video to help you complete them properly.
4. Weekly Stats Spreadsheets - take control of your numbers and know your stats. A weekly and monthly spreadsheet, and accompanying video, to help you set up an analytics spreadsheet to complete every Monday. Track trends, create goals and see an easy weekly overview that once set up will take you ten minutes a week to be a stats whizz!
5. Quarterly planning. For those who are winging it - the planning document created to make planning ahead easy.
The whole shebang: All of the above - your business set up in a box.
The whole shebang and a 121- everything you need, plus an hour long 121 session to ask me anything you need. Pick my brains about anything you need help with.
Power Hour - me and you, for an hour - ask me anything you need, whether its business basics, design questions, product ideas.
Data Deep Dive - coming soon. Feel like you're drowning in your business and don't know where to start? Your data is waiting to tell you a story. We'll have a 121 session where we get to know what your hurdles are along with agreeing on your KPI's. Then we find the data. I'll go off and create you bespoke KPI spreadsheets (that are easy to use!), populate the for the previous two years, and then bring your data to life for you. We'll discover trends, what you should be selling more and less of. What your customer wants from you, how your growth is and make realistic goals.
Systems and Processes - If you spend your day trying to work out what you need to do and how to do it - let me come and use my robot brain to fix this for you. Using Trello - my favourite tool - we'll build you systems that will keep you on top of everything you need to do.










Quick links
Contact
Arthur Road, N7 6DR
About us
Pretty Post is a registered trademark
VAT number 394290373